Building a strong corporate reputation in 2022 and beyond

2021 was another year in the clutches of COVID, but with the initial shock of the 2020 onset behind us, the world steadily grew more accustomed to living with the pandemic and mitigating its impact. Countries, companies, and people in general started to show hope for a return to a post-COVID normal. This looks to […]
Automotive Report 2021

Several factors are pooling together to create a paradigm shift for the automotive sector. Challenged by global intent to reduce the impact of fossil fuels on the environment, as well as subsequent shifting consumer demands for electrification and an improved mobility experience, the sector is required to change soon to stay relevant in the eyes […]
Why your customers will leave your bank or insurance company this year. And how you could stop them.

In Autumn, 2021, as the financial services sector limped back after the initial impact of COVID-19, consumer perceptions of banks and insurance companies seemed to improve. However, research suggests this change of heart was relative. In fact, when economies began to function more fully and a sense of normality returned, the sector remained distinctly disliked […]
Top 3 Benefits of a Reputation Management Platform

A reputation management platform just might prove to be your secret weapon in today’s fast-paced, economically challenging times. Customers who are holding on to their hard-earned dollar will use it only for companies with a solid, untarnished reputation. Moreover, suppliers are increasingly concerned about the public perceptions of the companies they do business with, and […]
Energy prices are soaring – are energy companies suffering the blame?

Energy prices in Europe have been on a sharp incline in the past months as the market reacts to an unprecedented low supply of energy. The reasons for recent price hikes can mostly be considered “force majeure” for energy distributors, however in a market that appears complex and highly opaque to the regular consumer, the […]
Denmark Top 100: building and protecting reputation in tough times

It’s clear to most companies that we’re living in times of heightened scrutiny: low public trust, fast-spreading scandals and the importance of social responsibility are leading to greater regulatory oversight and a growing emphasis on corporate transparency and integrity.
2020 Global Pharma Study

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Financial Report 2021

It has been almost two years since we last published an extensive report on the reputation of the global financial sector. Many things have happened since then: wars started and ended, political leaderships changed in some of the world’s biggest economies, and, last but not least, a pandemic took the world by storm.
Energy Industry Report 2021

It comes as no surprise that Energy is not one of the most trusted and liked sectors, but as we compiled this report on the global sector’s reputation – based on our daily monitoring of public perceptions worldwide – we realized how volatile the sector’s reputation actually is: from the negative impact of the pandemic […]
2020 Results: Germany DAX 30

Those who have been following our reputation rankings of the German DAX 30 companies over the last few years have probably gotten used to the fact that some things do not change – for example, seeing Adidas and Siemens ranked in the top 3, or Deutsche Bank and Volkswagen Group in the bottom 3. Well, […]