Despite average reputation levels falling to new lows, LEGO<\/strong> has found itself at a new high with a score of 83.7 following a 7-point increase to its reputation this quarter – reclaiming the title as Denmark\u2019s favorite company.<\/p>\n This significant increase puts LEGO as one of the top risers for Q4 and may be accredited to the toy giant\u2019s latest investment in corporate culture<\/a> here in Billund. After all when it comes to building reputation, employees are typically the most valuable yet overlooked stakeholder group.<\/p>\n In second place e-Boks<\/strong> seems to still be winning over the Danish public, despite its loss of the public Digital Post bid to Netcompany, with a score of 77.5 for Q4.<\/p>\n Interestingly our real-time tracker shows that Netcompany, not included in the Top 100, currently trails e-Boks by more than 18 points with a score of 59.0 for Q4. With 75% of the tender decision<\/a> dependent on quality, it will be interesting to see if the next generation Digital Post can live up to expectations.<\/p>\n Another interesting development in the top-3 is the debut of family-owned Danfoss<\/strong>, whose focus<\/a> on energy-saving solutions seems to be not only increasing revenues but reputation as well \u2013 earning it the title of Denmark\u2019s third most trusted and liked company with a score of 73.1 in Q4.<\/p>\n International rescue company Falck<\/strong> bounces back this quarter as our top riser with an 8.9-point increase in public perceptions.<\/p>\n Another top riser this quarter, Arla<\/strong>, had significant gains to its reputation in Q4 following a 6.2-point increase in perceptions. The farmer-owned dairy company has dedicated itself to achieving CO2 neutral milk by 2050 and it seems to already be making impressive strides toward their goal. With recycled black milk crates<\/a> becoming the new green and manure-fueled transportation<\/a>, Arla earns itself its highest Trust & Like Score yet of 70.6 points in Q4.<\/p>\n Food giant Nestl\u00e9<\/strong> was another Q4 top riser following a 5.9-point increase in perceptions. Late last quarter Nestl\u00e9 Denmark launched the new YES! Snack bar<\/a> to help drive the food industry towards a future where all food packaging is recyclable, which may have drawn consumer attention in a positive way.<\/p>\n Overall, the public sentiment towards business in Denmark is falling, but some companies seem to be successful at differentiating themselves from the crowd. Furthermore, as the LEGO case shows \u2013 even the most reputable and trustworthy businesses can find new ways of improving perceptions!<\/p>\n ________________________________________________________________<\/p>\n If you are interested in this topic you might like the following:<\/strong><\/p>\n Q3 2019 Results: Denmark Top 100<\/a>![\"Denmark](\"http:\/\/www.groupcaliber.com\/wp-content\/uploads\/Q4-ranking-image-2-300x300.jpg\")
<\/a><\/p>\nTop Risers<\/span><\/strong><\/h2>\n
Conclusion<\/span><\/strong><\/h2>\n
\nQ2 2019 Results: Denmark Top 100<\/a>
\nQ1 2019 results: Denmark Top 100<\/a><\/p>\n